VISION
Commitment
Alice, the daughter of entrepreneurs, has always had a strategic corporate vision. Indeed, their company has a Corporate Social Responsibility approach. The aim is to positively affect our planet through an environmental, social, economic, and ethical approach.
She pursues this vision and aspires to work within a diverse team that provides these customers with ethical products that meet their needs.
Working in the fashion industry has taught her about eco-responsible alternatives. Whether small businesses or luxury houses, each brings its environmental responsibility. In today's world, environmentally responsible action attracts consumers and enables us to showcase our corporate values.
Inspiration
Innovation
Alice's family inspired her. Thanks to them, she seeks adventure, curiosity, and efficacy. She has had the opportunity to learn in marvelous institutions where her capacities have been stimulated. She's been interested in pursuing innovation since she was a child. Learning and innovation are two values that Alice feels strongly about. Learning about ourselves and others enables innovation. For instance, innovation is more than a novelty; it breaks with the existing and needs to be competitive with the competition. It provides a solution for a client's problem. Such as the benefits of 3D design, which allows garments to be created without having to manufacture them, facilitates product modeling, and allows real visualization with multiple colors. This is an ecological approach that drastically reduces waste in the textile industry.
Nature is Art
Alice is inspired by George Hobeika. His collections emphasize femininity and sophistication while appealing to certain modernism. The quality of his airy, delicate, and elegant creations, inspired by nature, is fascinating. She believes they pay tribute to nature and send a message of environmental preservation. Georges Hobeika is a true artist, rather than just a designer.
Alice wants to be able to take topics and work with them following my vision; to convey a message while looking at social challenges.
Indeed, she knows that through her actions and creations, she wants to be able to commit herself to a process of protecting the environment and human rights.
